SMS & Messenger Marketing
SMS & Messenger Marketing is the digital equivalent of a whisper in the customer’s ear—personal, urgent, and remarkably effective. It’s a high-ROI channel due to its immediacy and high open rates, this service is vital for hyper-targeted, real-time communication. We harness this channel to deliver micro-messages that cut through the noise of crowded inboxes or social feeds. It’s a delicate dance: texts must be short, punchy, and timed perfectly, whether it’s a “Flash sale ends tonight!” alert or a “Your appointment’s tomorrow” reminder. The process starts with building compliant opt-in lists. Segmentation takes it further, tailoring texts to user habits.
The real power lies in automation and personalisation. We use our platforms to trigger messages based on triggers—like a user browsing sneakers online, then getting a WhatsApp nudge with a 10% off code. Cultural differences matter, too; WhatsApp dominates in Latin America and Europe, while SMS rules in the U.S. We must also navigate privacy laws, ensuring clear consent and easy opt-outs.
Features & Benefits
Instant Engagement
Achieve high open rates with real-time messaging.
Hyper-Personalisation
Send behaviour-based offers and reminders that resonate.
Cross-Platform Reach
Communicate via SMS, WhatsApp, or Messenger based on region and user preference.
Regulatory Compliance
Build trust by respecting opt-ins and privacy laws.
Conversion Boosters
Drive quick sales with flash alerts and time-sensitive offers.
Automation at Scale
Trigger campaigns based on user actions and lifecycle events.
What is involved?
- Audience Segmentation: Using CRM data to target specific groups
- Message Creation: Crafting concise, compelling messages
- Channel Selection: Choosing SMS for alerts or Messenger for interactive features
- Automation: Triggering messages based on actions (e.g., abandoned cart reminders)
- Compliance: Ensuring opt-in consent and adherence to regulations
- Tracking: Monitoring open rates, click rates, and conversions to optimise campaigns
Get Started with SMS & Messenger Marketing
Our goal is to deliver real-time, personalised messages that cut through digital noise, drive immediate action, and build lasting customer relationships